MCI Benelux organised the Land & Carbon Lab Summit with the World Resources Institute (WRI), a well-known research group dedicated to promoting sustainable development and tackling environmental issues worldwide. WRI works closely with different groups to lead projects that put sustainability first. Together with MCI, they successfully organised the Land & Carbon Lab Summit, showcasing our shared commitment to sustainability. The event content acted as a platform to champion eco-friendly initiatives, while encouraging suppliers and stakeholders to embrace environmentally responsible practices.
Our objective
- Utilising event session content to reinforce the sustainability of the hosted marketplace.
- Influencing the supply chain and stakeholders to contribute to sustainable practices.
- Minimising the overall event carbon footprint.
- Generating minimal waste.
- Prioritising sustainability in the selection process of our suppliers
- Ensuring inclusivity and accessibility for all participants.
Key highlights
Travel Impact: The carbon footprint from travel was offset by virtual participation, engaging 839 individuals and enhancing content dissemination.
Venue Energy Use: A 3-star Green Key venue was chosen to minimise energy consumption for venue and AV installations.
Food and Beverage Impact: The certified caterer prioritised local suppliers and provided a vegetarian/vegan menu, reducing the environmental impact of food production, transportation and waste.
Materials and Waste: Sustainable choices were made for event materials, including signage, to minimise production and disposal.
Accommodation Impact: Opting for a Green Key hotel reduced energy and water use related to accommodation.
Digital Carbon Footprint: Digital services were optimised and centralised to decrease energy consumption.
Community-Focused Initiatives: Local community contributions were made through initiatives like Alpaca and Skyfarms, with representation of Indigenous communities at the event.
Inclusive Environment: The venue and session rooms were made accessible for people with reduced mobility, and amenities like prayer and nursing rooms were provided. Meal options were also adapted for various dietary needs.
Sustainable Branding: Seed paper lanyards embedded with wildflower seeds were used, allowing them to be planted post- event to enhance garden biodiversity. Returned lanyards were donated to Skyfarms, a Brussels-based urban landscaping specialist.
